Sol Republic #OfficeTreats & 2015 Goal Setting

Thanks to Sol Republic I now have two items below that will help me in starting 2 of many new resolutions that I jotted down yesterday which included
1. to keep the house clean
2. to stay active and work out more than I had last year, setting aside time daily for some type of exercise.

Thanks to their new “Punk” wireless speaker, I could listen to music directly from my IPhone or IPod while I’m cleaning and just moving the tiny speaker and phone to every room. Surprisingly, just like I was late to catch on to ITunes, I was embarrassingly late to learn about the Bluetooth technology for speakers, including portable travel size ones like the one below. I’ve now cleaned the kitchen and the living room singing my favorite R&B songs that made the experience faster and more enjoyable which used to be something I dreaded.

Secondly, the “Everyday Active” Relays headphones came in handy when I recently traveled to Miami, Columbus and Las Vegas in the past few weeks. The reason why I loved them was their angled earbuds which allowed for me to toss, turn and run without having them fall out of my ears or move around as all others have in the past. This will come in handy as I plan to be more active not only in doors in the gym but outside activity that I tended to avoid in the past. Visit SolRepublic.com to learn more about their products that are affordable and make great presents for White Elephant gift exchanges, co-worker’s birthdays or sister’s graduation, especially those who will be traveling alot soon as I have and will be this year for Third Floor Network events across the globe.

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2015 Goal Setting.
As I was writing this article I got an email from my mom about “goal setting” from her District Manager with an article by Darren Hardy and since then have decided to change my list of resolutions to a list of tangible, actionable “goals” after reading the article below. My mom, Maria Alba has been a successful entrepreneur and insurance business owner for over 20+ years for Farmers Insurance with my sisters Rachelle Cobarrubias and Chrystal Cruz, she can personally accredit setting goals as to one of the secrets of their yearly success in high volume of clients.

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Over the past year since deciding on starting my own marketing and production company independently versus signing on to be apart of another large corporate structure, I look back and know that it wouldn’t have been possible without executing a list of goals which included but not limited to launching the “Homegrown Hero” artists/athletes and celebrities returning to their highschool program that we did a few weeks ago in Las Vegas with Castro & The Audibles, shooting our first music and lyric videos with our new FourXample Productions video company, produced several sponsored events for advertiser brands while still continuing to book the most popular, credible or buzzworthy new artists like Nick Jonas, Mike Will Made It ft. Rae Sremmurd, Pusha-T (The Clipse), Alesso, Wiz Khalifa for partner digital, offline, radio or TV shows and much more. Take a read below and know that you can get started on listing your goals any day of the year, not having to wait for the apple to drop in Times Square to get you motivated. Shoot me an email at info@thirdfloornetwork.com with your list of goals for 2015. Looking forward to seeing you complete them!

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The Life Changing Process of Goal-Setting
by Darren Hardy

While many people will be considering making a new year’s intention (and
ultimately fail!), I want you to be the success minded achiever that you
are and set your BHAG—Big Hairy Audacious Goal—for the year.

Here’s WHY goal-setting is important to you having the best year ever this
2015:

Years ago when I attended the funeral of Paul J. Meyer, I was reminded how full, rich and diverse a life he led. He achieved, experienced and contributed more than the lives of the average 20 people combined. Reading his obituary made me reassess the speed, quantity and sheer size of the goals I want to set for myself.

If Paul were here, he would tell you the reason for the quality and quantity of his successes came down to one skill: setting, sticking to and staying committed to BIG goals. In fact he wrote one of the first programs on the topic called “The Dynamics of Personal Goal-Setting.” A couple of ideas I’ll share with you come from my studies and practices of this program.

The Two Common Traits of Superachievers
I am often asked what common traits I observe as I interview and get to know many of today’s superachievers. The answer is easy because those common factors are shared by nearly 100 percent of top achievers. They are:

1) A relentless commitment to constant learning and;
2) Clear goals expressed in a beautifully crafted document detailing their
plans to achieve them.

Business 101: Goal Setting

You’ve probably read about the Harvard study below, but it’s worth reviewing again as we dedicate some significant time and energy to our decision to get serious about designing the life we want to lead.

Mark McCormick in his book What They Don’t Teach You at Harvard Business School tells of a Harvard study conducted between 1979 and 1989.

In 1979, graduates of the MBA program were asked to set clear written goals for their future and their plans to accomplish them. It turned out only 3 percent of the graduates had written goals, 13 percent had goals but they were not in writing and 84 percent had no specific goals at all–aside from getting out of school and enjoying the summer.

Ten years later, in 1989, the researchers again interviewed the members of that same graduating class. They found that the 13 percent who had goals that were not in writing were earning, on average, twice as much as the 84 percent of students who had no goals at all. Most surprisingly, they found that the 3 percent of graduates who had clear, written goals were earning, on average, 10 times more than 97 percent of their graduating class. The only difference between the groups was the clarity of goals they had set (and spelled out) for themselves when they graduated.

Now if you knew that stretching several hours out over eight weeks to devote to strategic goal-setting could multiply the results in your life by 10—surpassing the accomplishments of your peers, competitors, family members and neighbors—and produce 10 times more than what you are likely to achieve without defining your goals on paper—would you do it? Would it be worth it?

The Killer Advantage

No matter your background, education or current level of success, if you master the skills and processes I will take you through, you can instantly gain an advantage over everyone else around you. You can start to access more of the grand potential within yourself and achieve only in a few months or a year what it might take others their entire lifetime to accomplish. You can achieve vastly more in a shorter period than you ever imagined. The speed will amaze both you and the people around you.

No matter your lot in life you can win

I have a relative who is exponentially smarter than myself. In fact, he has a Ph.D. I, on the other hand, only finished one year of college. He is also incredibly talented—he plays several instruments, sings like an angel and has talents I can barely conceive of. He is a passionate romantic, has a warm and engaging personality and is generous, giving and loving. Not that I don’t possess some of these finer traits–but not anywhere near to the degree he has.

However, he is also nearly 50 years old, living in his mother’s home–the same one he grew up in–struggling to pay his bills (even though his room and board are free) and, of course, is incredibly unfulfilled, distraught and probably a bit depressed.

I have seen many people with average intelligence run circles around proclaimed geniuses. Why? The one who learns the skill of effective goal-setting and achieving has a better chance of becoming far more wealthy, successful and happier than many geniuses who don’t know what they really want and haven’t plotted a course toward their better future!

But I warn you, this is a serious program for serious people who want to create serious results.

Learning to set goals is a master skill of success. Without goals your life is like a boat without a rudder. You drift along with the current, inevitably crashing up on the rocks time and time again. Proper goal setting puts you in a speedboat and gives you a target to steer toward. You will go directly to your destination and with great speed.

HOW Goal Setting Actually Works: The Mystery ‘Secret’ Revealed

You only see, experience and get what you look for. If you don’t know what to look for, you certainly won’t get it.

By our very nature we are goal-seeking creatures. Our brain is always trying to align our outer world with what we’re seeing and expecting in our inner world. When you instruct your brain to look for the things you want, you will begin to see them. In fact, the object of your desire has probably always existed around you, but your mind and eyes weren’t open to “seeing” it.

This is actually how the Law of Attraction really works. It is not some mysterious, esoteric voodoo–which it sometimes sounds like. It’s far simpler and more practical than that.

We are bombarded with billions of sensory (visual, audio, physical) bytes of information each day. To keep ourselves from going insane, we ignore 99.9 percent of them. You only really see, hear or experience those upon which your mind focuses. This is why when you “think” something, it appears that you are miraculously drawing it into your life. In reality, you’re now just seeing what was already there. You ARE truly “attracting” it into your life. It wasn’t there before or accessible TO YOU until your thoughts focused and directed your mind to see it.

Make sense? It’s not mysterious at all; it’s actually quite logical. Now with this new perception, whatever your mind is thinking internally is what it will focus on and all of a sudden “see” within that 99.9 percent of remaining space.

Here’s an example: Did you ever buy a new car (or had a friend who did) and then you started to see that model and make ‘everywhere’? Seems like there are tons of them on the streets all of a sudden, doesn’t it? More likely than not, they’ve been there all along, but you weren’t paying attention to them. Thus, they didn’t really “exist” to you before.

So, when you define your goals you give your brain something new to look for and focus on. You give your mind a new set of eyes to see all the people, circumstances, conversations, resources, ideas and creativity surrounding you. With this new perspective, an inner itinerary, it can now proceed with matching up on the outside what you want most on the inside, your goal. It’s that simple, but the difference in how you see, experience and draw ideas, people and experiences into your life after you have clearly defined your goals is profound.

WHY Most Goal Setting Fails
Here are 5 big reasons goal setting fails:

1. You make a “wish list” and cross your fingers. As it says in the article, you cannot simply write down a list of wants on New Year’s Day, stick it in a drawer for the rest of the year and wait around for your life to change.

2. Your ideas are as clear as mud.
Your goals have to be crystal clear. You have to give clear instructions to your brain in order for it to see and “draw” into your sights what you need to accomplish your goals. Just like the combination on a lock, the digits in a phone number or an ATM code, if it’s off by only one digit it won’t
work.

3. You’re all talk.
Proclaiming your goal is just the starting point. Now you have to actually draw a map of exactly how you’re going to get there and define the resources you’ll need to arrive safely.

4. You have no “Houston.”
The management and control system necessary to operate your plan, keep you on track, measured and monitored through your journey through the unknown needs to be in place and/or accessible.

5. You lack reinforcements.
The support and guidance of people and resources you will need along the way for encouragement–and even a kick in the pants–is also key to accomplishing your goals.

Happy New Year From The Third Floor Network!

2014 brought forth new experiences, a new company, new clients, a new love & many new challenges but it was the same family, same crazy friends & same belief in God’s plan that made this the best year yet, excited for what 2015 holds, not only for me but YOU (yes, You) too!

Thank you for being a reader and supporter of the Third Floor Network, we hope to continue to bring you the best information on free events, new music, exclusive interviews and videos from our clients and friends!

Happy New Year and spend it wisely! Don’t drink and drive. That’s what Uber is for! 😉
-Roslynn Cobarrubias

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(PHOTOS) Las Vegas Mojave High School #HomegrownHero Program Ft. CASTRO, THE AUDIBLES & JULIAN MITCHELL 12.19.14

Third Floor Network Presents:
Homegrown Hero Ft. Castro, DJ of The Audibles & Julian Mitchell
Mojave High School – North Las Vegas, Nevada

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The successful 3 young men in different fields return to their former Mojave High School to discuss their history, success and challenges via Q&A session and lecture on the #IAmRattlerNation #ChooseYourLife Day hosted by Principal Antonio Rael and Assistant Principal Steve Slocum, following a brief video biography below that played to over 900 students, sharing their unique stories and histories at MHS.

Post 2 assemblies with the various age groups, 2005 alumni, and former Honors student, Julian Mitchell spent additional time to speak to the Senior class in detail of his inspirational journey while DJ of the GRAMMY nominated Audibles and Castro posed for photos at an exclusive meet and greet with selected students. Special thanks to Mojave High School students, faculty and staff for their hospitality and energy today!

Where will we be next? Suggest your school by emailing us at info@thirdfloornetwork.com including information of who should return and why, you and your suggested alumni just may get selected! 😉
A highlight video of the special event will come soon but for now check out the exclusive photos below. Select photos provided by Santiago Interiano of Epic Nights Media.

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(PHOTOS) Barbers, Beats & Booze Hosted By Eric Bellinger At Skee.TV 12.17.14

Who: Eric Bellinger

What: Complimentary barber cuts and line ups provided by MVA Michael Vincent Academy Studios, NEW music premiered by Eric Bellinger and alcohol provided by Seagrams. A new web series was filmed that will air soon on Skee.TV that features an inside look into a conversation about Eric’s music, current topics and fan questions that also included DJ Base (Dash Radio Program Director), Ryan Tomlinson (Skee.TV President) and Trent Clark (HipHopWired.com Senior Editor).

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Special thanks to everyone who came including Glasses Malone, Nieman (Eric Bellinger), Pun (League Of Starz/Problem), DJ Hed, Miss Alynette, Crisco Kidd, JRythm, Val Valdez, Matt Mrok (Quincy), Celebrity Barber Lil Bee, Cecy Gelvan (BEPR Agency) and many more.

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Have You Met The Audibles? (GRAMMY Nominated Production Duo Who Worked With Justin Bieber, Lupe Fiasco, Young Money & Many More)

By Marina A. Moreno

“Have you met The Audibles?” That’s a question that should quickly be answered with a ‘yes.’ If you beg to differ and still believe you haven’t, think about this; Have you heard Justin Bieber’s “Hold Tight”, Young Money’s “Girl I Got You” or GRAMMY nominated Lupe Fiasco’s “Bitch Bad” – you’ve heard the work of The Audibles.

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Made up of Dominic “DJ Mecca” Jordan and Jimmy “Jimmy G” Giannos, The Audibles first came together in 2007 on the set of Polow Da Don’s R&B group, I-15’s ‘Lost In Love’ video shoot in their hometown of Las Vegas, NV. Jimmy G expressed great interest in working with one of the group’s singer’s, Castro, whom DJ had grown up with. Their humble beginning started when they would perform together during lunch time or at talent shows at their local Mohave High School, DJ acting as beatbox to the dancing singers. After Jimmy met up with DJ to create, the two quickly established an understanding and appreciation for each other’s style and talents and wasted no time in creating the power production duo that we know today as, The Audibles.

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The duo’s first major production hit was their work behind Interscope artist, Mishon’s 2009 Billboard hit, “Turn It Up” which featured rapper Roscoe Dash. The song went on to climb the charts and led The Audibles to produce additional hits for Young Money including “We Are Young Money” and the previously mentioned “Girl I Got You.” The Audibles also gained partnership with Grammy award winning songwriter, Poo Bear, which led them to produce hits for Red Man and Method Man, and even gain much deserved respect for production on Lupe Fiasco’s L.A.S.E.R.S album. With an ecstatic combination of drums, keyboard, soft synths and live percussions, it only makes sense that The Audibles be granted with all they deserve.

Moving forward to 2011, The Audibles also became responsible for birthing the production behind four songs off rapper, Yelawolf’s debut album, “Radioactive” which included tracks co-produced by hip hop legend, Eminem. In 2012 the pair re-connected with Lupe Fiasco for his controversial, “Bitch Bad” and assisted on Poo Bear’s “BEATS 2 BREAK UP 2.”

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Most recently added to their list of credentials working with artists’ such as Justin Bieber, 50 Cent, Tyga, Chris Brown, Lloyd, Wiz Khalifa, French Montana, Kendrick Lamar, R. Kelly and even Snoop Dogg. The pair is currently gearing up for the release of former I-15 member, Castro’s debut solo album, “You Fetish” in which they produced the entire album along side Castro and Poo Bear’s lyrical creativity.

Be sure to follow The Audibles on Twitter, Instagram, Soundcloud and even Facebook to stay updated on all they have coming to your ears including Castro’s “You Fetish” which drops early 2015. Trust me when I say, that’s one album you don’t want to miss out on, one of the best we’ve heard in awhile from start to finish. #noexaggeration

Twitter: @TheAudibles
Instagram: @TheAudibles
Soundcloud: soundcloud.com/TheAudibles
Facebook: facebook.com/The-Audibles

SHOW ME: Funk Volume x Famous Stars and Straps Present: FVMILY Halloween Bash Ft. TRAVIS BARKER, HOPSIN & More at The Observatory OC 10.30.14 PHOTOS

Written by Marina Moreno

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WHAT:
Funk Volume x Famous Stars and Straps Present:
FVMILY Halloween Bash at The Observatory OC

WHO:
Hopsin, Dizzy Wright, Jarren Benton, Swizz, DJ Hoppa, Snow Tha Product, Jon Connor, Mod Sun, Xzibit and Travis Barker on drums.

WHEN:
October 30, 2014 10:30pm-2am

This past weekend was probably one for the books for many people coast to coast. Halloween landed on a Friday, which meant the festivities would carry on past one day. However, there is one crew who got things started a day prior. They are, Funk Volume.

On Thursday October 30th, the most notorious independent label, Funk Volume, held their first ever FVMILY Halloween Bash at The Observatory in Santa Ana, California. In collaboration with Travis Barker’s, Famous Stars and Straps, FV founder Dame Ritter pulled off a magnificent, high energy show with performances from Xzibit, Snow Tha Product, Jon Connor, Mod Sun and FV signees, Jarren Benton, SwizZz, Hopsin, Dizzy Wright, DJ Hoppa on the tables all night, and of course Travis Barker. Prior to jumping on stage, the backstage area was busy as well. Though many might think it’s always one big party going on behind the scenes, it’s not that exactly. With all the guys lending a few minutes to SKEE’s new series, The Calm Before The Storm, slapping hands with familiar faces and saying cheese for photographers, it was proven there’s always work to be done even before the final assignment.

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As the evening carried on and The Observatory filled up with barely any more standing room (upstairs and downstairs) with crowd favorites Mod Sun, Snow Tha Product, Jon Connor and West Coast veteran X to the Z. DJ Hoppa pumped up the crowd for the first batter up from FV – Jarren Benton. Jarren did one hell of a job as the first of the final acts not just because he jumped from one side of the stage to the other, interacting with the crowd, but he also brought out the next hitter – Dizzy Wright. The crowd seemed to get louder and louder with every song and got a hundred times more wild when Dizzy crowd surfed through the front and middle row. But it didn’t end there.

Next up was FV’s other emcee, SwizZz. As probably known as one of the most lowkey of the bunch, SwizZz didn’t act as anything close; dominating the stage and owning the crowd, it was evident that he felt right at home and Santa Ana was welcoming him with open ears. At the closing of his set, SwizZz began the chant for his next label mate, none other than, Hopsin. Face painted and suited up from the hat down to the shoes, Hop continued to feed the crowd what they came out for. However what ended up being the most notable part of his performance was when he put complete trust into the hands of his fans as he dove and had them carry him from the stage to the back of the venue, hold him up to spit a lyric or two, then help him jump to the second floor. But it didn’t stop there. Hopsin jumped from the second floor back down to the crowd! And with their assistance, made it back to the stage. Never in my life, and I could tell never in half of those fans lives, have we ever seen that be done. If fans didn’t believe they were in for a treat, they knew now.

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With the night coming to an end, and the lights dimming down, whispers began to flood the air; Where was Travis Barker? Before everyone could get riled up, out came one of music’s most legendary drummers – Travis Barker. Face painted just like Hopsin, the two closed out the show bringing out the whole crew. Backstage, fans were excited to see local hometown hero, Phora from the 714 hanging with the Funk Volume family, commenting in hopes of what would be a memorable collaboration. He mentions he is planning to release his new projects, “Nights Like These” in the next few months.

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Take a look at pictures from the show below and don’t forget to sign up for Funk Volume’s up-coming Hip-Hop Conference. Who knows, maybe you’ll be rocking alongside these talented guys one day and your name will be included in a review. Visit www.FunkVolumeConference.com for more details!

On behalf of Third Floor Network, a huge thank you to Dame Ritter, Brooklyn Martino, the whole Funk Volume family, Famous, and The Observatory – OC for allowing us to bring back to life this amazing bash. We’ll be back soon enough with all the great shows coming to the venue soon.

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