justjosh – 1587 Grassroots Marketing Agency

Written By Marina Moreno

As a writer and interviewer, I come across a large mass of talented individuals all aiming for a spot in the hip-hop culture. And by culture I mean a solid spot in the minds of hip-hop heads, sold out venues and respect as an emcee. However, the music industry and rap world is very raw and critical. As a huge hip-hop appreciator myself, it’s safe to admit that hip-hop is the one culture that will either love and fu*k with you, or shrug you off and push your tape to the side. But can you blame us? This game is survival of the fittest and with many emcees stepping up their game independently, (a.k.a. they are a lot smarter about all the pros and cons of the industry), rap has become even more of a “chew you up and spit you out” type of fam. However there is one rapper who is willing to challenge all that we thought we knew. He is, Deezy Jonez.

The Minneapolis, Minnesota bred spitter has been knocking on the door of rap for quite some time. Having already successfully dropped two projects, “Chapo” and “Northern Lights.” it was only proper that Deezy pack up his rhymes and attempt to leave his mark here in Los Angeles, California. Along with his label mates, Just Josh Music Group, Deezy made sure executives, writers, videographers and more, knew exactly who he was; what he was about; and what he was about to do for himself, his family and the Music Retox team fronted by CEO & Day 1 believer, Eldon Peterson.

Straight off the plane in LA, Deezy sat down with “What’s Dropping” host Jorel Quinn at All Def Digital where he offered advice to those on the verge of emerging, spit a LIVE version of his lyrically impactful “Work Flow” on SKEE247’s “The Kick It” show on the new DASH Radio, climbed to the roof of Hip Hop DX for their infamous “Hollywood Freestyle”, snapped photos in Popular Demand gear as YouTube Space LA, stopped to pose for pictures with fans, caught up with his CaliExclusive fam and most importantly wrapped up his first collaborative EP with live arrangement by Just Josh Music Group. Though there’s more stops in which he left his trail, we are going to let it your curiosity linger so that you continue to follow the Minnesota rapper to see where he will be spreading his talents next.

Fast-forwarding, I bet you’re wondering what separates Deezy from every other lyricist, right? Well, we could go on to note and bullet-point various reasons by referring to his music that’s already out for the world to listen to – but we’re not. Lets focus on the fact that Deezy has, what I like to call, “rookie hunger”, leaking from his glands. While on the road with Deezy this past week, it was almost impossible to not feel like you were in the presence of someone who you just knew was destined for major recognition. Constantly confidently spoken, Deezy tackled each meeting with our Third Floor Network friends and each approach with ease. Anyone who is familiar with that “rookie hunger” knows that’s when an emcee goes the hardest at all times, even when the cameras are off. They are at the stage of not paying attention to competition due to the fact that they are too busy focusing on how they are going to detach themselves from the norm. That’s Deezy. He doesn’t give a flying F*ck to any negativity around him because he is positive he will succeed in his career, even when it’s just beginning.

Currently Deezy is prepping for the release of his first EP with live band entitled “Midnight Lusso,” along with the FourXample Productions produced visual to accompany it.

For more visit:
www.deezyjonez.com
Follow @deezyjonez #deezyjonez & #musicretox

Written by Marina Moreno

We constantly hear the infamous Bob Marley lyric, “the good thing about music is when it hits you feel no pain.” For just about everybody, the genre of music that gives you that hard hitting feeling, is different. For some it may be soft R&B, and for some it may be heavy metal. However, one style that can never be denied or debated is the sounds of LIVE music. And no, I’m not just talking about hearing a DJ spin live; I’m talking about an actual live band. One trio of young men not only have the skill to knock you off your seat and onto your feet, but they have talent bold enough to reinvent what we thought we knew about live instruments, and build a career filled with longevity while doing it. I’m talking about, Just Josh Music Group, signed to Music Retox Entertainment founded by CEO Eldon Peterson.

(Left to right: Justin Clemons, Josh Conerly, Josh Henderson, Deezy Jonez)

Hailing from H-Town (Houston, TX), Just Josh Music Group is made up of three self-taught instrumentalists; Josh Conerly (Drummer), Josh Henderson (Keyboardist) and Justin Clemons (Drummer). The three have already gained exposure in their hometown of Houston backing several popular local artists, predominantly Gospel early on and have sparked global attention with a live arrangement of Drake’s “I’m On One” and Hit-Boy’s “Ni%%as In Paris” garnering thousands of views on YouTube. This week, the producers made their way to Los Angeles, California, to give LA natives a taste of what they bring to the table. For a week straight, we hit the city with the 3 alongside fellow label mate, Deezy Jonez & manager Eldon as they met executives from established magazines, radio stations & media outlets such as DASH Radio, Hip Hop DX, Hip Hop Wired, Myspace, YouTubeSpaceLA, bBooth, Popular Demand, Homegrown Radio, and All Def Digital,to name a few. Not to mention, they recorded a collaboration LIVE EP with Deezy entitled “Midnight Lusso” and music video in the midst of it all at the infamous 17 Hertz Studios shot by FourXample Productions. How they managed to pull through and pull it off is more than we can praise. With the ambition, drive and dedication, Just Josh Music Group proved that with their constant hunger, nothing is impossible. Special thanks to everyone who took their time out of their busy days to spend time with these talented guys that are just beginning their successful careers in music. Hope you are excited as we are to be apart of the early stages of their journey.

While embarking on their numerous media stops to friends of our Third Floor Network, I was able to chop it up with the trio and discover what it was that kept them so grounded and humble. It was without a doubt, their family. With such a strong support system behind them, it was only right that they continued to bring up their families over and over – and I’m not complaining. Whether it was letting it be known that they were the first ones they planned to give back to when they “make it”, to having Josh C.’s mother, father and son make an appearance at the video shoot. It was beyond refreshing to see such a young group of men so poised and well rounded. In an industry that is easy to get lost and caught up in, the fear of them wandering too far, doesn’t seem to be an issue on the rise.

Their advice to all you hustlers on the road to success? “Stay with it. You’re gonna get better with time. It won’t happen overnight. Be consistent. Be persistent. And don’t let any mediocre sh*t slip through the cracks.”

See more photos from their LA visit below and be on the lookout for Just Josh Music Group’s collaborative EP with Deezy Jonez dropping sometime this winter!

Follow on Instagram/Twitter & Facebook: @justjoshmg
or search the hashtag #musicretox