Was stoked to see this new Bud Light commercial for their #UpForWhatever campaign starring Questlove, Chari XCX, Alesso, Lil Jon and many more as they participated in unforgettable moments in ONE CITY throughout the memorable weekend to the soundtrack of DJ Vice’s “WIO: World Is Our Playground” featuring Mike Taylor. They debuted the song on Third Floor Radio on SKEE247 months ago, and when first hearing it always felt it would be fitting for a great commercial like the one below, part of the reason why I made Mike Taylor sing “WAAAAALNUT” and “EAAAGLE ROCK” in the LIVE video below, where Vice and I are from. 😉
Congrats guys! This is the only commercial that I hope to hear 100x a day so I could sing a long to it – “Philaaaadelphiaaaa!” Hope the music supervisors for upcoming movies and TV shows are taking note of who wrote and produced the song. =)
More info on Budlight:
Life will never be the same after #WhateverUSA. It takes a special type of town to open their doors to whatever & go all in for an entire weekend. See the weekend recap from a little town that was #UpForWhatever in big ways: www.upforwhatever.com