It’s a party when you have producer @officialjhawk behind the mic w/ @lafonz712 – listen to the #thirdfloorradio interview & live performances 8p on #thirdfloornetwork @SKEE247 – kudos to the man behind the evolving jerk movement, who taught @ltsurf he to #catdaddy & made hits w/ @E40 👌 #regalcityent takeover. (at thirdfloornetwork.com SKEE247)
#regalcityENT #thirdfloorradio on @SKEE247 tonight at our new 8-9pm PST time! Ft. @officialjhawk @justinhunnt @fonzelharris @lafonz712 @youngnephew1 Listen LIVE via SKEE247 app or online at #thirdfloornetwork .com 👌 (at thirdfloornetwork.com SKEE247)
IG Repost @jazminsisters in @neoclassics gear. p.s. #neoclassics creator Richard Bao went to #Walnut High School. 😊👌#thirdfloornetwork #jazminsisters #brandXnetworks (at instagram.com/jazminsisters)
.@clydecarson letting us know his basketball skills are a mix between Jordan & Lebron James. 😉 I need to find Vallejo High Varsity videos/photos of this! Stay tuned for #clydecarson on #thirdfloorradio on @SKEE247 soon! 👌#thirdfloornetwork (at thirdfloornetwork.com SKEE247)
The Third Floor Network team helped the Popular Demand team kick off their Revolt takeover with a special in-store party featuring booked guests Dizzy Wright, YG and Diddy with host DJ Damage of Revolt Live. Check out the recap video of the exclusive event below by EthnoNightlife.
See the Popular Demand official highlight video of the event below:
So happy that this piece finally came to light, I know firsthand there was alot of hard work in writer Phillip Mlynar pulling together and thank Talib Kweli especially for his important input, don’t see how it could have been written without you. After A Tribe Called Quest, Gangstarr, De La Soul and The Pharcyde, Rawkus Records was responsible for the inspiration to creating Third Floor Radio to showcase records like “Fortified Live,” “Universal Magentic,” “Body Rock,” “1999” and “Get By” that I would travel all the way to record stores like Fat Beats to play on air or during lunch at Walnut High School. I remember visiting their NYC offices and leaving with the infamous “Rawkus” vinyl DJ bag that I still haven’t gotten myself to throw away because I wore it almost everyday.
Takes awhile to read through the article but take the time and you’ll be happy you did. You’ll learn about new beginnings like Def Jux by El P post Company Flow, how they came to work with artists like Big L. & Pharoahe Monch alongside misses the label had in not signing producer Kanye, Common or Eminem as well as the record that never saw the light of day by rapper Pitbull. I’ll never forget greeting Eminem in the House of Blues Sunset hallway after he killed it on stage at the Lyricist Lounge LA, not knowing what his future would hold.
Reading this just made me pull out the old Soundbombing tapes and VHS cassettes of the Lyricist Lounge on this Throwback Thursday. Join me with your Threes Up! and read the “Oral History of Rawkus Records HERE.”