It’s a party when you have producer @officialjhawk behind the mic w/ @lafonz712 – listen to the #thirdfloorradio interview & live performances 8p on #thirdfloornetwork @SKEE247 – kudos to the man behind the evolving jerk movement, who taught @ltsurf he to #catdaddy & made hits w/ @E40 👌 #regalcityent takeover. (at thirdfloornetwork.com SKEE247)

#regalcityENT #thirdfloorradio on @SKEE247 tonight at our new 8-9pm PST time! Ft. @officialjhawk @justinhunnt @fonzelharris @lafonz712 @youngnephew1 Listen LIVE via SKEE247 app or online at #thirdfloornetwork .com 👌 (at thirdfloornetwork.com SKEE247)

.@clydecarson letting us know his basketball skills are a mix between Jordan & Lebron James. 😉 I need to find Vallejo High Varsity videos/photos of this! Stay tuned for #clydecarson on #thirdfloorradio on @SKEE247 soon! 👌#thirdfloornetwork (at thirdfloornetwork.com SKEE247)

THE ORAL HISTORY OF RAWKUS RECORDS: THROWBACK THURSDAY

So happy that this piece finally came to light, I know firsthand there was alot of hard work in writer Phillip Mlynar pulling together and thank Talib Kweli especially for his important input, don’t see how it could have been written without you. After A Tribe Called Quest, Gangstarr, De La Soul and The Pharcyde, Rawkus Records was responsible for the inspiration to creating Third Floor Radio to showcase records like “Fortified Live,” “Universal Magentic,” “Body Rock,” “1999” and “Get By” that I would travel all the way to record stores like Fat Beats to play on air or during lunch at Walnut High School. I remember visiting their NYC offices and leaving with the infamous “Rawkus” vinyl DJ bag that I still haven’t gotten myself to throw away because I wore it almost everyday.

Takes awhile to read through the article but take the time and you’ll be happy you did. You’ll learn about new beginnings like Def Jux by El P post Company Flow, how they came to work with artists like Big L. & Pharoahe Monch alongside misses the label had in not signing producer Kanye, Common or Eminem as well as the record that never saw the light of day by rapper Pitbull. I’ll never forget greeting Eminem in the House of Blues Sunset hallway after he killed it on stage at the Lyricist Lounge LA, not knowing what his future would hold.

Reading this just made me pull out the old Soundbombing tapes and VHS cassettes of the Lyricist Lounge on this Throwback Thursday. Join me with your Threes Up! and read the “Oral History of Rawkus Records HERE.”

The Oral History of Rawkus Records: Throwback Thursday

So happy that this piece finally came to light, I know firsthand there was alot of hard work in writer Phillip Miynar pulling together and thank Talib Kweli especially for his important input, don’t see how it could have been written without you. After A Tribe Called Quest, Gangstarr, De La Soul and The Pharcyde, Rawkus Records was responsible for the inspiration to creating Third Floor Radio to showcase records like “Fortified Live,” “Universal Magentic,” “Body Rock,” “1999” and “Get By” that I would travel all the way to record stores like Fat Beats to play on air or during lunch at Walnut High School. I remember visiting their NYC offices and leaving with the infamous “Rawkus” vinyl DJ bag that I still haven’t gotten myself to throw away because I wore it almost everyday. I know you probably still have yours too! 😉

Takes awhile to read through the article but take the time and you’ll be happy you did. You’ll learn about new beginnings like Def Jux by El P, how they came to work with artists like Big L., Pharoahe alongside misses the label had in not signing Kanye, Common or Eminem as well as the record that never saw the light of day by rapper Pitbull. I’ll never forget meeting Eminem in the House of Blues Sunset hallway after he killed it on stage at the Lyricist Lounge when it came to LA not knowing what his future would hold.

Reading this just made my pull out the old Soundbombing tapes and VHS cassettes of the Lyricist Lounge on this Throwback Thursday. Join me with your Threes Up! and read the “Oral History of Rawkus Records HERE.”

New Skool Rules: International Music Exchange global auditions starting May 2014


In preparation for the New Skool Rules Conference In 2013 New Skool Rules and Epitome Entertainment organized an international exchange program for talented singers and rappers from the US and Europe, that was a huge success. Watch the 2013 recap video below:

Because of the success both companies agreed fully, that there would be a 4th edition of the international exchange program. For the Exchange program New Skool Rules and Epitome Entertainment are looking for 3 European talented singers /rappers and 3 American singers/rappers in several auditions. The auditions will take place in Rotterdam, Paris, Amsterdam, Atlanta, L.A.,London, Birmingham and New York.

The talent that gets picked will be flown to New York, to work with grammy award winning producers and each other to create the great new songs. After the recording process in New York, the talents will be performing at an European festival. The dutch auditions will be on May 10th in Amsterdam and May 31st in Rotterdam.

Like the third edition of the Exchange program, there will also be auditions in Paris France at the SAE Institute on May 12th 2014.
New Skool Rules & Epitome Entertainment will also do auditions in the US. The auditions will take place in New York, Atlanta and LA . The dates and exact locations are:

• NYC Audition: May 17th from 6.00-10.00 pm, location t.b.a.

• ATLANTA Audition: May 20th at SAE Atlanta ,USA from 6.00-11.00 pm

• LA Audition: May 22nd at SAE Los Angeles from 6-10 pm

Past judges included: Drumma Boy, Rich Nice, Fiona Bloom, Needlz, Anthony Dent, Ray Daniels, Keinon Johnson, Dj Trauma, Chuck Creekmur, Grouchy Greg, Latin Prince, DJ Crisco kidd, Roslynn Cobarrubias, Mike Snotty etc.

*UK auditions:

Birmingham: June 2nd

London: June 3rd

Talents that want to guarantee themselves a spot at one of the auditions should enlist through the New Skool Rules website

www.newskoolrules.com

filling in their name, email address, phone number and the place they want to audition at etc.

The Exchange is made possible by: New Skool Rules, Epitome Entertainment, SAE Institute, Allhiphop.com, Dry Rain Entertainment, AnR Room, Smooth Fuego & Newstyle Radio, Artstudio Flavour Magazine, Punch Records, Fonds Cultuurparticipatie & Cultuur & Sport Rotterdam and the Third Floor Network.

(VIDEO) Popular Demand Presents: Risk It All “Freddie Gibbs”

Popular Demand | Freddie Gibbs | RISK IT ALL from Popular Demand on Vimeo.

Today, Popular Demand has launched their original ‘Risk It All’ series with the first installment featuring hip hop’s “underground king”, Freddie Gibbs. The series highlights a central theme of Popular Demand, “Risk It All”. The brand is heavily inspired by the city of Los Angeles, where many people from all different areas and walks of life ‘Risk It All’ and move to this city in pursuit of their dreams. Each piece features notable individuals of various professions explaining what it means to them to ‘Risk It All’.

Each video is artfully shot in black-and-white by Popular Demand’s in-house videographer, Times 10 Production, and renowned video director, Mike Ho.

Gibbs and Popular Demand joined forces with great timing as Gibbs just recently released his collaborative ‘Cocaine Piñata’ album with legendary producer, Madlib. Freddie’s edition of ‘Risk It All’ was premiered in an intimate setting for a group of his fans at the Popular Demand Flagship store during his in-store signing event.

The rest of the series will continued to be premiered at the Popular Demand Fairfax flagship store, each complete with an event and meet & greet from each featured person. Third Floor Network was onsite at the last meet and greet where fans rushed to get Freddie to sign memorabilla like his discography, performing shirts they caught from him at one of his performances, etc. Elliott Wilson was onsite to film an interview with Gibbs alongside managers Archie Bonkers and Ben Lambert.

Listen to Gangsta Gibbs & Popular Demand Founder/CEO Blake Third Floor Radio interview HERE.






For more info:

@populardemand

@freddiegibbs

#throwbackthursday in @billboard mag w/ @fareastmovement @BOBatl & @djwonderpics coincidentally on the same page as @djskee & @skylargrey – a year later we brought #thirdfloorradio back on @SKEE247 after a 7yr. hiatus and that was a year ago. Time flies! Thanks to the hardworking #SKEE247 team for a fun year of 52+ radio shows. Lots […]

(VIDEO) DJs Astronautica, SoSuperSam & Kittens on Third Floor Radio at SKEE 3 awesome Huh What and Where DJs bless our turntables. Get inspired by not only their beauty and talents behind the tables, but for creating memorable events and experiences for everyone that goes to one of their events. Astronautica discusses making her new […]